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Go Woke, Go Broke: Fitness Company Peloton
Announces Massive Layoffs Amid Cratering
Stock Price

Original Article

Posted By: LoveYourCountry, 8/13/2022 8:28:44 AM

The story of Peloton Interactive, Inc is one that in normal circumstances Americans could be extremely proud of. The company was founded only ten short years ago in New York City, the brainchild of five ambitious and daring young entrepreneurs who were looking to reimagine ways for people to stay physically fit. They were a hybrid of traditional technology and a modern fitness company, and they jumped out to an exceptionally quick start. By the time the COVID pandemic took hold in March 2020 and changed the world forever, Peloton was poised to reap the rewards of a brilliant idea and impeccable timing.

Comments:

Too bad, wokesters.

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Reply 1 - Posted by: franq 8/13/2022 8:45:28 AM (No. 1246932)
High-priced product, woke management. A recipe for failure.
35 people like this.

Reply 2 - Posted by: Speedypetey 8/13/2022 8:46:33 AM (No. 1246933)
A niche market has met saturation? And more marketeers with adaptations to the theme have entered. It comes faster when you're stupid and spend time condemning your customers instead of investing in shifts in product appeal.
26 people like this.

Reply 3 - Posted by: Dodge Boy 8/13/2022 8:54:37 AM (No. 1246943)
FTA - "And for anyone considering returning to Peloton, note that they have yet to backtrack on any of their previous virtue-signaling and woke lecturing, and are choosing instead to simply raise prices and fire employees." An un-forced error.
26 people like this.

Reply 4 - Posted by: petrichor 8/13/2022 9:01:23 AM (No. 1246950)
Time for Peloton to release another virus.
8 people like this.

Reply 5 - Posted by: volksford 8/13/2022 9:29:43 AM (No. 1246981)
HA Ha ! Nelson Muntz
2 people like this.

Reply 6 - Posted by: MDConservative 8/13/2022 9:44:28 AM (No. 1246991)
FTA: "Is their reduced revenue due entirely to the non-woke walking away from Peloton? Probably not, but we can safely assume that such rejections have played a role." Okay. High-priced product with a substantial recurring cost of usage (about $50/mo). Without the "classes" the Peloton is another piece of exercise machinery gathering dust. People want the "camaraderie" and variety of a gym, not a home exercise bike. It was a fine thing when isolated...those days have ended.
10 people like this.

Reply 7 - Posted by: mifla 8/13/2022 9:57:19 AM (No. 1247001)
They should call Disney and Starbucks and have a pity party.
21 people like this.

Reply 8 - Posted by: lakerman1 8/13/2022 10:29:58 AM (No. 1247030)
I recall, during a recent Christmas season, there was a dust up about a Peleton ad. The story line in the ad was that a young man bought his young wife, a Peleton bike. And she was happy to receive the bike. Protesters whined about the gift, saying it insulted the wife and further, the man must have thought his wife was fat. That might have had an impact on sales.
7 people like this.

Reply 9 - Posted by: Mizz Fixxit 8/13/2022 10:44:37 AM (No. 1247041)
The NYPost reported in May that “an estimated10,000 House of Representatives aides and 2,300 Capitol Police officers will receive Peloton All-Access and Peloton app memberships at no cost to them according to Fox Business.” “The contract with the fitness company includes a $10,000 up-front payment as well as a recurring charge of $10 per month for each staffer who takes advantage of the plan, potentially costing taxpayers up to $120,000 a month. According to opensecrets.org,, Peloton employees donate generously to democrats.
11 people like this.

Reply 10 - Posted by: pugetpower 8/13/2022 10:57:16 AM (No. 1247055)
Most of this stuff ends up on Craigslist as soon as they realize its boring as hell and there is more entertaining ways to exercise. "Peleton treadmill barely used, $1500 new, now just $200 (OBO). Can deliver."
8 people like this.

Reply 11 - Posted by: bad-hair 8/13/2022 11:06:10 AM (No. 1247064)
Got a bike. Got a neighborhood park equipped with squirrels. Pity the poor sods in Manhattan. Can't do roof top solar and have to bike in their $5000 apartment because the air outside sucks. What the hell are you thinking?
9 people like this.

Reply 12 - Posted by: Starboard_side 8/13/2022 11:36:16 AM (No. 1247090)
Some booming economy the Democrats get to run on, huh? Similar to how Hillary did not run on that booming economy under Obama.
5 people like this.

Reply 13 - Posted by: TrueBlueWfan 8/13/2022 11:44:40 AM (No. 1247098)
Now that you mention it, I have noticed many fewer of those annoying commercials with the screaming instructors shouting "You can do it, Peloton". I would sometimes shout back at the TV, " My name is not Peloton!"
6 people like this.

Reply 14 - Posted by: DVC 8/13/2022 11:50:13 AM (No. 1247104)
When a company is working to destroy the country, normal people don't like that. Get woke, go broke. Good riddance.
9 people like this.

Reply 15 - Posted by: udanja99 8/13/2022 1:50:52 PM (No. 1247170)
My daughter had a Peleton bike. She sold it when all of the woke garbage started.
2 people like this.

Reply 16 - Posted by: mc squared 8/13/2022 3:03:09 PM (No. 1247191)
I'm with poster #2: saturation. And the general economy.
0 people like this.

Reply 17 - Posted by: mossley 8/13/2022 3:24:25 PM (No. 1247208)
Being woke sure didn't help them, but how has this company stayed in business this long? You can get a decent exercise bike for under two hundred bucks. How many people are willing to pay 10x that amount plus an ongoing monthly fee?
2 people like this.

Reply 18 - Posted by: GirlwithaCurl 8/13/2022 3:56:29 PM (No. 1247236)
Hahaha.
1 person likes this.

Reply 19 - Posted by: lakerman1 8/13/2022 4:02:45 PM (No. 1247238)
2nd post apologies, but, #17, in their latest tv ad, they claim that 73 per cent of Peloton owners are participating in that on line stuff. If they are honest with that number, that is an excellent source of revenue.
1 person likes this.

Reply 20 - Posted by: Omen55 8/13/2022 4:16:42 PM (No. 1247257)
The right way to do business. Make a good product & deliver a good service at a good price. Also shut up!!
1 person likes this.

Reply 21 - Posted by: Samsquanch 8/20/2022 1:00:16 PM (No. 1254407)
Waste of money, I use regular spin bike or elliptical w/o all that crap.
0 people like this.

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