Mrs. Butterworth’s syrup says it
will review branding due to
racial bias concerns
Posted By: Muguy, 6/18/2020 6:57:53 AM
Mrs. Butterworth’s syrup says it will review its brand and packaging after two other popular products announced changes to their products due to racial bias concerns. “The Mrs. Butterworth’s brand, including its syrup packaging, is intended to evoke the images of a loving grandmother,” the company said in a news release Wednesday. “We stand in solidarity with our Black and Brown communities and we can see that our packaging may be interpreted in a way that is wholly inconsistent with our values.” Conagra Brands said it has “begun a complete brand and packaging review on Mrs. Butterworth’s.”
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Mrs. Butterworth’s syrup says it will review its brand and packaging after two other popular products announced changes to their products due to racial bias concerns.
“The Mrs. Butterworth’s brand, including its syrup packaging, is intended to evoke the images of a loving grandmother,” the company said in a news release Wednesday. “We stand in solidarity with our Black and Brown communities and we can see that our packaging may be interpreted in a way that is wholly inconsistent with our values.”
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for John F. Kennedy Performing Arts
Center 13 replies
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