Disney Executives Worried as Soaring Prices
Drive Families Away from Theme Parks
Posted By: LadyHen, 2/11/2025 4:28:10 PM
Executives at the Walt Disney Company are reportedly worried that soaring prices are alienating families from its theme parks, with internal surveys showing a decline in guests who are planning return visits to Walt Disney World and Disneyland. The price of attending a Disney park has skyrocketed in recent years, with the typical price of a four-day stay inside the park rising by $1000 between 2019 and 2024, a new study conducted by The Wall Street Journal showed. The vast majority of that increase — nearly 80 percent — comes from new charges for services that were once free.
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Executives at the Walt Disney Company are reportedly worried that soaring prices are alienating families from its theme parks, with internal surveys showing a decline in guests who are planning return visits to Walt Disney World and Disneyland. The price of attending a Disney park has skyrocketed in recent years, with the typical price of a four-day stay inside the park rising by $1000 between 2019 and 2024, a new study conducted by The Wall Street Journal showed. The vast majority of that increase — nearly 80 percent — comes from new charges for services that were once free.
I’m here in California. I’ve been a lifelong resident of the state, fifth generation to live in the same house. I had a house in the Sierra, and it would almost burn down three years ago during the Aspen Fire, and I’m speaking on the evening when you’ve all heard about the disastrous fire in Los Angeles.
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It’s the little indie film that could, a sleeper hit that’s driving the press berserk.
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Want some guaranteed laughs from the backseat next time you’re doing a road trip across the West? As you’re passing a field of hay, point suddenly and say loudly, “HEY!” Your startled children will just love that one, trust me.
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Comments:
Are they joking? They have been pricing out middle class families for almost 10 years now. Our last trip to WDW was in 2018 and the costs were horrible then. We would go annually due to being DVC members and we genuinely enjoyed the parks. But when the focus stopped being families and started being on DINKS (dual income, no kids) whether straight or gay and whales (that Star Wars hotel fiasco!), we knew it was a huge money grab and middle class families don't spend money like "pet parents", Saudi princes, or "happy gay couples." They have made their bed as far as we are concerned. Go broke!!