Furious bikers turn on Harley Davidson
boss for 'going woke' after he publicly
promoted DEI programs, LGBT policies and
climate change issues
Daily Mail,
by
Melissa Koenig
Original Article
Posted By: OhioNick,
8/4/2024 9:37:41 PM
Furious bikers have turned their back on iconic motorcycle maker Harley-Davidson, accusing its CEO of 'going woke.'
The growing movement - spearheaded by conservative influencer Robby Starbuck - cites CEO Jochen Zeitz's support for hardline policies on trans care for kids, critical race theory, climate change and diversity, equity and inclusion efforts.
Starbuck, 35, is now demanding the company drop its CEO - and is rallying motorcycle enthusiasts to his cause at the largest bikers' event in the world, the 84th Sturgis Motorcycle Rally in South Dakota.
'Bikers @SturgisRally are going to be spreading the word about this,' Starbuck vowed last week, just days before the 10-day event kicked off.
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Reply 1 - Posted by:
Highlander 8/4/2024 9:57:08 PM (No. 1772621)
What, in God’s name is going on with these CEO’s? First, it’s Tractor Supply, John Deere, and now Harley Davidson! What kind of woke virus is spreading amongst these people?
33 people like this.
Reply 2 - Posted by:
Northcross 8/4/2024 10:02:34 PM (No. 1772623)
First rule of being a CEO. Know your customer base.
34 people like this.
Reply 3 - Posted by:
stablemoney 8/4/2024 10:04:11 PM (No. 1772624)
How arrogant and ignorant CEO's are, to think they can impose their beliefs on their customers and the public, using their corporate positions, name, and platforms. Such a CEO should be immediately fired, and every cent of corporate money spent spreading their political beliefs clawed back, along with forfeiture of their pension and profit sharing account.
25 people like this.
Reply 4 - Posted by:
itsonlyme 8/4/2024 10:12:42 PM (No. 1772627)
Harley "GoWokeGoBroke" Davidson
15 people like this.
Harley jumped the shark years ago when they started with parts made in China.
16 people like this.
Reply 6 - Posted by:
formerNYer 8/4/2024 10:26:14 PM (No. 1772633)
he can sell all his harley's to gay couples
12 people like this.
Reply 7 - Posted by:
mc squared 8/4/2024 10:27:43 PM (No. 1772636)
And before Sturgis. Does the CEO even know what that is?
15 people like this.
Reply 8 - Posted by:
Vaquero45 8/4/2024 10:30:37 PM (No. 1772637)
This guy must be brain-dead. Who does he think buys Harleys? This is even dumber than the Bud Light debacle. These people are idiots!
27 people like this.
Reply 9 - Posted by:
nwcudagal 8/4/2024 10:31:52 PM (No. 1772639)
Bye. bye!
10 people like this.
Reply 10 - Posted by:
Newtsche 8/4/2024 10:48:29 PM (No. 1772645)
Black Rock or it's fellow travelers are pulling HD's strings.
15 people like this.
Reply 11 - Posted by:
bassman 8/4/2024 11:00:20 PM (No. 1772647)
I guess they'll all sell their Harley's and start riding mopeds!
4 people like this.
Reply 12 - Posted by:
DVC 8/4/2024 11:17:30 PM (No. 1772654)
Harley riders are NOT going to appreciate any of that lefty wimpy crap.
11 people like this.
Reply 13 - Posted by:
seamusm 8/4/2024 11:28:36 PM (No. 1772658)
These CEO's all answer to their dominant shareholders, the Blackrocks of the world who are all-in for DEI, ESG, etc. We think we won the Bud Light battle but at the end of the day it did not really matter to Anheuser Busch much at all. A few minor execs lost their jobs but the behavior continues elsewhere. Does anyone believe that bikers en masse are going to start buying Hondas?
8 people like this.
Reply 14 - Posted by:
Dodge Boy 8/4/2024 11:54:17 PM (No. 1772666)
Zeitz, deciding to go woke is an unforced error, bro. Dissing your customers is never a good idea. Walk it back quickly.
3 people like this.
Reply 15 - Posted by:
DVC 8/5/2024 12:11:17 AM (No. 1772671)
Re #13, there are several bikes wirh similar styling, and several with the same basic V-twin design of engine. Try the Kawasaki Vulcan, Yamaha Star Bolt, Triumph Bobber, Honda Shadow.
LOTS of choices, most made better and more reliable.
10 people like this.
Reply 16 - Posted by:
John Farson 8/5/2024 12:12:36 AM (No. 1772672)
If the leadership of HD isn’t careful Indian Motorcycles will put them in the short rows.
5 people like this.
Reply 17 - Posted by:
thewarden 8/5/2024 12:41:52 AM (No. 1772677)
They’re being threatened, obviously. Sick. I’d come out and go public but I imagine the elites threatening you family is pretty tough.
4 people like this.
Reply 18 - Posted by:
NYbob 8/5/2024 1:36:48 AM (No. 1772695)
Indian makes better V twin, big boy, cruisers. MUCH better. https://www.indianmotorcycle.com/en-us/
5 people like this.
Reply 19 - Posted by:
DiegoDude 8/5/2024 6:39:17 AM (No. 1772758)
Been to Sturgis a few times back in the early 80's. You don't want to p.o. a bunch of die-hard bikers.
1 person likes this.
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