Shepard Smith’s CNBC Show Bombs in
Ratings, Placing Last in Cable News
and Behind Fox Business Repeats
Mediaite,
by
Charlie Nash
Original Article
Posted By: Dreadnought,
10/26/2020 11:41:10 PM
Shepard Smith, once a star anchor at Fox News, made headlines last year when he abruptly left the network. Now, his highly anticipated — and heavily promoted — new show at CNBC is falling behind repeats of Fox Business show Lou Dobbs Tonight.
Since its launch on September 30, CNBC’s The News with Shepard Smith has presented a sleek hard news program with big name guests like Dr. Anthony Fauci — all while facing a continued decline in viewership.
Reply 1 - Posted by:
JL80863 10/26/2020 11:47:15 PM (No. 585633)
Sleek hard news program? I doubt it.
83 people like this.
Reply 2 - Posted by:
Scout Finch 10/26/2020 11:56:41 PM (No. 585644)
Couldn’t happen to a more deserving putz.
134 people like this.
Reply 3 - Posted by:
pilot222 10/27/2020 12:08:09 AM (No. 585652)
Could not stand the creep on Fox, slim chance I will hang around after Kramer to listen to this condescending twerp
88 people like this.
Reply 4 - Posted by:
Noj15 10/27/2020 12:08:12 AM (No. 585653)
Does this sound familiar "Shep?"
"He BROKE me!!" - Kathy Griffin
60 people like this.
Reply 5 - Posted by:
Italiano 10/27/2020 12:17:31 AM (No. 585659)
Sean and Tucker are smiling.
91 people like this.
Reply 6 - Posted by:
DVC 10/27/2020 12:19:06 AM (No. 585661)
Good news. I despise this person.
85 people like this.
Reply 7 - Posted by:
PChristopher 10/27/2020 12:25:45 AM (No. 585666)
A legend in his own mind
115 people like this.
Reply 8 - Posted by:
RightOfRight 10/27/2020 12:30:48 AM (No. 585671)
Shep's shot.....
50 people like this.
Reply 9 - Posted by:
leonardo 10/27/2020 12:38:55 AM (No. 585677)
Viewers are giving Shep the same treatment that Biden's sparse fans are giving him: they're not showing up!
Well-deserved.
85 people like this.
This is the wrong time to debut a new show, even for a known name like Shep.
The country is laser focused on THE ELECTION and it's aftershocks to come. That is all we expect to be thinking until we have an answer. Shep should have waiting until January or Xmas.
17 people like this.
Reply 11 - Posted by:
Melanie 10/27/2020 1:11:44 AM (No. 585696)
Can't stop laughing...
58 people like this.
Reply 12 - Posted by:
watashiyo 10/27/2020 1:45:11 AM (No. 585707)
CNBC.....any sign of buyer's remorse? Give it another couple of months and he'll be newscasting from Puerto Rico.
44 people like this.
Reply 13 - Posted by:
GoodDeal 10/27/2020 2:01:36 AM (No. 585712)
I heard he is being considered for a starring role in a new movie, Broke Back Mountain Part Deux. But instead of being in the wild outdoors will be set in a TV studio in mid town manhattan.
26 people like this.
Reply 14 - Posted by:
NotaBene 10/27/2020 2:03:28 AM (No. 585713)
Sorry to hear that. He seemed such a gay man. Better he is with the others with than with US.
20 people like this.
Reply 15 - Posted by:
john56 10/27/2020 2:12:36 AM (No. 585716)
I'd rather watch lou dobbs twice than shep once.
69 people like this.
Reply 16 - Posted by:
Rob_NC 10/27/2020 4:31:16 AM (No. 585736)
Who ?
26 people like this.
Reply 17 - Posted by:
hotcorner 10/27/2020 4:58:34 AM (No. 585742)
Just another CNN type show - leftist propaganda and aadvocacy.
27 people like this.
Reply 18 - Posted by:
anniebc 10/27/2020 5:19:52 AM (No. 585754)
Who the heck is Shepard Smith?
27 people like this.
Reply 19 - Posted by:
lisa belanger 10/27/2020 5:49:00 AM (No. 585764)
i did not watch him or cnbc in the past
so shep good luck your obnoxiousness get people
to change the channel when you are on but you have a contract
they will pay and get rid of you i cannot stand the sight of you
24 people like this.
Reply 20 - Posted by:
Kitty Myers 10/27/2020 5:50:35 AM (No. 585765)
Seriously, Shepard Smith had a show?
26 people like this.
Reply 21 - Posted by:
globalwarmer 10/27/2020 6:14:09 AM (No. 585780)
Shep was a lightweight at Fox, and he remains a lightweight at CNBC.
32 people like this.
Reply 22 - Posted by:
NancyD 10/27/2020 6:14:10 AM (No. 585781)
I think its funny when leftwing networks pay WAY TOO much for an "anchor" that is woke. It makes me laugh!
35 people like this.
Reply 23 - Posted by:
TLCary 10/27/2020 6:38:03 AM (No. 585788)
I love the smell of Schadenfreude in the morning.
Smells like.... Victory.
37 people like this.
Reply 24 - Posted by:
BeatleJeff 10/27/2020 6:39:22 AM (No. 585790)
To me Shep will always be the wimp standing on a New Orleans overpass bawling like a baby.
49 people like this.
Reply 25 - Posted by:
SkeezerMcGee 10/27/2020 6:41:11 AM (No. 585793)
One bomb for another. Sheppy is a stink bomb.
20 people like this.
Reply 26 - Posted by:
govlawyer 10/27/2020 7:28:32 AM (No. 585838)
Can't wait for some programming numbskull to have Shep, Anderson Cooper, and Don leMon do a talk show together, but instead of putting the three of them at a desk ,the set can be them on a huge round bed with pink silk sheets....and their theme song could be "She Works Hard For Her Money".
24 people like this.
Another media hack slayed by the DJT presidency, ala Megyn Kelly.
30 people like this.
Reply 28 - Posted by:
walcb 10/27/2020 7:46:24 AM (No. 585859)
"But the reality is this is yet another sign that as much as news viewers claim to want more unbiased and straight news reporting, that really isn’t what works on cable." Implying that Shep is unbiased?
14 people like this.
Reply 29 - Posted by:
F15 Gork 10/27/2020 8:17:43 AM (No. 585893)
Pretty bad when even your lib buddies won’t watch you....
14 people like this.
Reply 30 - Posted by:
Jean123 10/27/2020 8:18:59 AM (No. 585895)
Can't wait to read a similar story about Chris Wallace -- hopefully soon!
39 people like this.
Reply 31 - Posted by:
Strike3 10/27/2020 8:38:41 AM (No. 585917)
He can now join Meghan Kelly in the "I was once somebody" category of fools who forgot where their bread was buttered. Since the Fake News has been so dishonest and brazen since the rise and fall of the Almighty Kenyan, I can see many of their "stars" biting the dust after the election, Don Lemon, Fredo Cuomo, Chris Wallace, etc.
24 people like this.
Reply 32 - Posted by:
mc squared 10/27/2020 8:48:09 AM (No. 585925)
He oozes smug and smarmy. Just his personality.
19 people like this.
Reply 33 - Posted by:
swarfer 10/27/2020 8:57:56 AM (No. 585937)
Somebody watches able news, but it is only a fraction of actual voters. The majority of people are formulating their voting positions elsewhere. Cable news is 24/7 anti-Trump yet he has 50/50 chance of being elected so there is big disconnect.
11 people like this.
Reply 34 - Posted by:
Dodge Boy 10/27/2020 9:05:29 AM (No. 585950)
Sheppie, this is what happens when you become oversold and overplay the part. Megyn Kelly understands now too.
18 people like this.
Reply 35 - Posted by:
bighambone 10/27/2020 9:07:55 AM (No. 585959)
Could not happen to a nastier guy!
15 people like this.
Reply 36 - Posted by:
rikkitikki 10/27/2020 9:09:29 AM (No. 585963)
Wait...you mean, CNBC had ratings?
10 people like this.
Reply 37 - Posted by:
Lawsy0 10/27/2020 9:09:34 AM (No. 585964)
Well dang! And he's so purty, too.
10 people like this.
Reply 38 - Posted by:
dbdiva 10/27/2020 9:18:05 AM (No. 585974)
You know, I had forgotten his existence.
13 people like this.
Reply 39 - Posted by:
mizzmac 10/27/2020 9:20:14 AM (No. 585978)
No worries. I'm sure his self esteem is still intact.
9 people like this.
Reply 40 - Posted by:
LC Chihuahua 10/27/2020 9:20:48 AM (No. 585980)
Shep! Your ratings are stacking up like cordwood!
10 people like this.
Reply 41 - Posted by:
ROLFNader 10/27/2020 9:36:19 AM (No. 586005)
I would like to see Shep, Anderson, Don Lemond and the crew from the View in a show called " The Village People".
12 people like this.
Reply 42 - Posted by:
jacksin5 10/27/2020 9:45:07 AM (No. 586021)
The NBC Networks are lining up their on-air personalities in the event Trump wins. NBC is now in the position to push out hate 24/7.
8 people like this.
Reply 43 - Posted by:
smokincol 10/27/2020 10:00:43 AM (No. 586039)
ol' shep thought he was going to be missed by the Fox viewers. Wrong!!
11 people like this.
Reply 44 - Posted by:
Donna M 10/27/2020 10:04:13 AM (No. 586044)
CNBC viewers watch it for business news and turn it off at the end of the day. (It's in the article.) This is yet another attempt to make it another Fox Business, which isn't going to work with a relatively 'objective' news show. Lou Dobbs is unique--a personality with a strong belief in the Constitution and somewhat populist.
CNBC may as well rerun their daytime programming, simulcast MSNBC, recycle NBC programs, or run infomercials as they do the last two on the weekend. FYI, if you do follow media, expect major bloodletting, layoffs, and shutdowns after the election cycle is through. It's propped up a lot of print, broadcast, and online outlets through advertising, but it also put off the inevitable; too many outlets chasing too few advertising $$.
4 people like this.
Reply 45 - Posted by:
Talk2 10/27/2020 10:14:56 AM (No. 586063)
He's just another Megan Kelly and she bombed in grand style.
7 people like this.
Reply 46 - Posted by:
fairplay 10/27/2020 11:05:13 AM (No. 586147)
They'll keep him!
2 people like this.
Reply 47 - Posted by:
Zigrid 10/27/2020 11:13:55 AM (No. 586162)
Thank you poster #4... I forgot her name... Kathy griffin... the mean moron who frightened Barron Trump with her depiction of President Trump's decapitation aired all over the fake news... shep is no better....he twisted the news to accommodate his narrative.... left Fox in a huff and slid down the rabbit hole with CNBC's anti President Trump rhetoric... no one is surprised that he stands alone... sound familiar Kathy griffin?
6 people like this.
Reply 48 - Posted by:
DVC 10/27/2020 12:22:52 PM (No. 586252)
After his New Orleans act after Katrina, I could never stomach this nancy boy again. I always changed the channel when he came on. Always.
6 people like this.
Reply 49 - Posted by:
RedWhite&Blue2 10/27/2020 1:19:20 PM (No. 586313)
I’ll bet his big black male bedmate is upset
Creepy creep!
3 people like this.
Reply 50 - Posted by:
moebellini3 10/27/2020 1:42:54 PM (No. 586359)
Shep Smith just another loose canon for the left wing whack jobs.
1 person likes this.
Reply 51 - Posted by:
Omen55 10/27/2020 2:23:55 PM (No. 586421)
Take note FNC.
People like Chris Wallace have no following so you can cut his salary or tell him to follow Shepard out the door.
10 people like this.
Reply 52 - Posted by:
rsgonner 10/27/2020 4:38:09 PM (No. 586602)
Shep who??
1 person likes this.
Reply 53 - Posted by:
Mauigirl 10/27/2020 5:28:25 PM (No. 586637)
Maybe he can lure Judge Nap away from FNC.
They always used to make a cute little on air twosome.
And probably off air as well.
2 people like this.
The only reason he had any viewers at all on Fox was because it was on Fox and people were tuning in for the other hosts, by himself he couldn’t draw flies.
3 people like this.
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